If you read this article you’ll quickly learn how to get an instant boost in the comments on your blog which will bring you even more traffic than you’re actually getting.
While I do not promise you’ll get 614 comments “overnight” like the guy I’m going to talk about in a minute did, at least you’ll get some inspiration and have fun along the way.
Here is what I’m talking about:
Just recently I’ve found about CopyBlogger’s writing contest . This blog is my all-time-favorite when it comes to copy writing and there’s no wonder it attracted 43,000+ RSS subscribers as we speak.
Some bloggers would need 100 years to attract that many readers, how is Brian different and what it does that separates him from the rest of the wannabe pro bloggers out there?
1. It’s the content he (along with his team) delivers
2. It’s the fact that he knows how to write compelling, motivational and emotional copy that moves hordes.
3. And the most important fact is that he knows how to run contests and blog competitions.
If you visit Brian CopyBlogger site you’ll notice there are up to 1,054 comments on that “writing contest” posting alone!
You might tell that a thousand comments is something normal since he has 40+ thousand readers, right?
Nope. Think again. Most bloggers get less than 1 comment for each 100 RSS readers they “own”. Brian should expect to get less than 400 comments if we consider a 1% response rate (which I found to be the standard in the blogosphere).
If you take a look on his recent 10 posts you’d notice he gets less than 100 comments, which is about 0.3% response rate.
Lesson learned here: if you want an instant boost in comments, subscribers and traffic, you need to run a contest on your blog.
If you want to get 100x times more comments than regularly, running a contest is not an option! But not any type of contest.
You’d have to run a desirable contest, where you give away top-notch prizes (products, services, cash, etc.).
Learn from Brian as he’s a master at blog competitions…
The key to running a blog contest is to have a prize that your target audience desperately wants, otherwise it won’t click with them.
Another important part of this is to make sure the contest is easy to get in and state the rules. Keep it simple.
I once tried a contest on Codrut Turcanu dot Com blog and it was a dude.
My plan is to study the topic more in depth and come up with some great contests (and prizes) for 2009 and beyond. I’m currently analyzing the contest machine solution. You might want to check it out too. It’s free at the time of writing this!
Another “blogging contest” I like because it exposes how to create your own (if you study it carefully) is the letssermo post with $300 prizes galore (it got 75 comments already!)
You now have the solution to boosting your blog comments and traffic. The question is:
What are you going to do now?
What about you create your own contest or link to your last one (if it’s not expired already!) and mention it on this post (in the comments section)?
Stay tuned for the next post as I have a hot interview with a top blogger — it arrives tomorrow, and I bet you’ll learn something new about blogging for money…

6 responses so far ↓
1 Sarah Cook // Nov 30, 2008 at 4:21 am
Interesting idea. It makes sense. I think that people like to comment or are more likely to respond if they feel like their opinion really matters or they are going to receive something in return.
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2 Farrhad A // Dec 1, 2008 at 2:45 pm
Thanks for linking to Let’s Sermo.
The post ended with 99 comments
All my recent posts are now averaging at around 20 comments.
Cheers!
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Codrut Turcanu / Blog for Profit Reply:
December 1st, 2008 at 3:06 pm
@Farrhad A, that’s a great accomplishment, congratulations!
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3 zobop republic - blog for pay // Jan 19, 2009 at 8:16 pm
Interesting tip…but where does one get the money for a contest?
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Codrut Turcanu / Blog for Profit Reply:
January 20th, 2009 at 12:29 pm
@zobop republic – blog for pay : they work for it, or find sponsors
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4 Successful Traffic Generation Techniques // Jul 6, 2009 at 2:29 pm
I agree about running contests in order to generate both traffic and a lot of comments. The problem with contests is to get the money to run them.
Usually, if you want people to care about winning, you need to have amazing prices. The guys getting the most traffic give away computers, iPods and Nintendo Wii’s.
I guess you could get people to join your contest by giving away a book as well. I won a book about Steve Jobs a few years ago by entering a blog carnival. I was really happy, and the book was great.
The best thing is probably to start out with fairly cheap prizes, and when you get enough traffic and money, upgrade them.
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